New Season

Rebelliously
Good.

Endurance wear designed for women, by women.
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Now Swimming

Built for
the Water.

Chlorine-resistant training swimwear with original prints. Built to hold up lap after lap, season after season.
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Triathlon
Triathlon
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Run
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Swim
Lifestyle
Lifestyle

Best Sellers

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Red Flowers Tri Top
$129.00
Blue Flower Tri Shorts
$135.00
Women's triathlon suit
Triathlon Suit
$390.00
Pink Bikini Top
$54.00
Who We Are

Made for Rebels

Every Rebel design begins with hand-drawn artwork and ends with a female athlete who refuses to blend in. Technical fabrics, athlete-specific construction, and prints made for every woman who wants to show up as her most fearless self — whether it's her first sprint tri or her tenth Ironman.

Our Story

New Arrivals

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Pink Bikini Top
$54.00
Light Blue Bikini Top
$54.00
Light Pink Bikini Bottom
$55.00
Light Blue Bikini Bottom
$55.00

What Athletes Are Saying

★★★★★

The triathlon suit is the most comfortable I've ever raced in. The fit is perfect for a woman's body and I absolutely love the print. I'll never wear anything else on course.

Sarah M.
IRONMAN finisher
★★★★★

Finally a brand that makes gear for actual female athletes. The construction is spot on, the fabric holds everything in place, and the colorways are stunning.

Jessica T.
Elite triathlete
★★★★★

I signed up for my first sprint tri on a whim and Rebel is the reason I didn't feel like I was wearing borrowed gear. The fit is honest, the print made me smile on the start line, and I finished feeling like I belonged there.

Megan R.
First-time triathlete